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You can add a marketing opt-in checkbox to your Firmhouse Checkout page, allowing customers to consent to receiving promotional offers and marketing communications. This helps you build a compliant marketing list while giving customers control over their preferences.

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Enable the marketing opt-in on your checkout

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Steps

  1. Navigate to Checkout > Preferences in your Firmhouse dashboard
  2. Find the Marketing opt-in section
  3. Check the box to enable Show marketing opt-in consent on checkout
  4. Save your changes
Checkout Preferences with Marketing Opt-in Setting

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Adjust the content of the opt-in

You can customize the text that appears next to the checkbox. The text field supports HTML, so you can include links to your privacy policy or promotional offers page.

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Steps

  1. Navigate to Checkout > Adjust content
  2. Find the Marketing opt-in field
  3. Enter your desired text (HTML is supported)
  4. Save your changes
Marketing Opt-in Content Configuration For example, you could use HTML like this to include a link: 
I want to receive <a href="https://yoursite.com/promotional-offers">promotional offers</a>
After saving, your checkout page will display the marketing opt-in checkbox with your custom text.

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How to check if a customer opted-in to marketing offers

You can see whether a customer has opted in to marketing communications on their subscription detail page.

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Steps

  1. Navigate to Customers in your Firmhouse dashboard
  2. Click on the customer you want to check
  3. Look in the Subscription details section
  4. Find the Marketing agreed? field which shows “Yes” or “No”
Customer Subscription Details with Marketing Consent Status